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Senior Officer - Digital Marketing (Content & Social Media)

Details
Company : T Life Assurance Public Company Limited
Employment Type : Test Type 1
Department : Test Department
Level : Test Level 1
Workplace

Key Responsibilities

  • Plan and create content for social media platforms and the company website
  • Write engaging content, copywriting, and develop online marketing campaigns
  • Manage communication across Facebook, LINE, Website, and other digital platforms
  • Analyze content performance and insights to improve communication effectiveness
  • Keep up to date with social media and digital marketing trends
  • Coordinate with related teams to produce media and content aligned with marketing plans
  • Support the organization’s online marketing activities and campaigns

Qualifications

  • Bachelor’s degree in Digital Marketing, Marketing, Communication Arts, Advertising, or related fields
  • 1–2 years of experience in content creation, content writing, or copywriting
  • Experience creating content for social media and websites
  • Understanding of content marketing principles and audience engagement
  • Strong writing skills: clear, concise, and engaging
  • Creative mindset with the ability to generate new ideas
  • Basic understanding of social media platforms and SEO
  • Proficient in Microsoft Office, Canva, or basic design tools
  • Able to read and interpret basic insights/analytics
  • Experience in insurance or financial services is a plus
  • Good team player and able to work under pressure